Free 12-Week Fat Loss System

Free 12-Week Fat Loss System

12 Weeks. One System. Lose Fat, Build Habits, Stay Lean for Life.

12 Weeks. One System. Lose Fat, Build Habits, Stay Lean for Life.

A free 12-week email course that helps you lose weight and keep it off—with simple habits, structured training, and zero guesswork. No extreme diets. No gimmicks. Just a system that works.

Hi there, I'm Coach Adam 👋

Proper Nutrition & Exercise Transformed My Life - They'll Transform Yours Too

The first two decades of my life weren’t easy.

I was skinny, then obese.

I was bullied and insecure.


I tried everything under the sun, but continued to fail.


The problem was that I didn’t know anything about nutrition or exercise.


❌ I didn’t know how many calories I was eating or burning

❌ I couldn’t tell you the difference between a protein, a fat, or a carb

❌ I wasn't exercising safely leading to long-lasting injuries


In my early 20s, I realized that understanding nutrition and exercise was the only way I would take back control of my life.


By age 23, I had earned my BA in Business and Economics and transformed my body.


But that wasn’t enough.


I took it a step further, completed my Master of Science in Performance Nutrition, and became a Certified Personal Trainer.


Shortly after, I left the recruitment business to pursue my passion for health, fitness, and nutrition.


Now, I help others build muscle, lose fat, and achieve their fitness goals through proper nutrition and exercise.


I designed this system to make nutrition and exercise easy and sustainable, empowering my clients to live their healthiest lives.

Hundreds Of Client Transformations

Here are some of them

Josh

Entrepreneur

“I’m a dad of two with a busy life—and I’ve dropped 8kg, built strength, and feel better than ever. I used to grind away with cardio and get nowhere. Now? No more spinning my wheels. Just smart resistance training, daily walks, and eating 2,400 calories a day. Even with setbacks—like getting sick—I’ve stayed consistent because the plan actually fits my life. For the first time, this feels sustainable. And we’re only just getting started.”

Hosam H.

Web Designer, 37

In 2023, Hosam was at his highest weight—213 pounds, with over 30% body fat. Like many busy professionals, he was caught in the exhausting loop of binge eating, yo-yo dieting, and relying on takeout for most meals. Sleep was poor, energy was low, and nothing seemed to stick.


But instead of chasing another quick fix, Hosam committed to building real, sustainable habits. He learned how to plan his meals, balance his macros, and make confident nutrition choices—even with a packed schedule.


Since then, he’s dropped nearly 50 pounds, cut his body fat in half, and, most importantly, maintained those results for over 2.5 years. No more extremes. No more backtracking. Just a smarter, healthier way to live—and proof that long-term change is possible.

Dave

Trader, 36

“I’m a 36-year-old dad with a demanding desk job, and I still lost 13kg (29lbs) of fat and built muscle—without giving up carbs. It wasn’t about perfection or crazy sacrifices. It was about finally having a plan that fit my life. If you’re willing to commit, you can have a great body, career, and family life too. I’m proof.”

Nicola

Marketer

“I was hesitant about online coaching at first—everything I’d tried before was face-to-face. But with Adam, the check-ins, updates, and tweaks kept me fully accountable. I lost almost 4kg (8lbs) in just over 12 weeks without feeling restricted. No weird diets—just real education around food, and I still ate out. I’m leaner and stronger than I’ve been in years, even after having two kids. If you’re thinking about it—do it. Adam knows his stuff.”

Joshua

E-commerce Business Owner, 32

“In just 12 weeks, everything changed. Yeah, the visible results are great—clothes fit better, confidence is up, and I finally feel good with my shirt off. But what surprised me most? No more aches and pains. I’ve got more energy, better habits, and a lifestyle that actually sticks. This isn’t just about looking better. It’s been the best form of self-development I’ve ever done.”

Gareth

VP Sales, 44

“I’m 44, work in tech, travel constantly—and I still dropped 6kg (13lbs) of fat, lost 3 inches off my waist, and built muscle. Before Adam, I was doing HIIT every day and eating low carb, but my joints ached and nothing was changing. Adam shifted everything—more carbs, smarter training, better recovery—and suddenly, the results came. I’ve got more energy, no joint pain, better sleep, and I’m stronger than I’ve been in years. This approach just works.”

Dan

Sales Director, 44

“I’d tried everything—keto, fasting, crazy low calories, training nearly every day—and nothing worked. I was eating 1,500 calories and still stuck. Adam had me nearly double that, and for the first time, things clicked. Even with 14–16 hour workdays, I lost fat, built muscle—especially in my chest and shoulders—and finally made real progress. I just needed the right plan and the right coach.”

Who Is The Fat Lost System Is For

This Course Is For You If...

✅ You’ve tried diets before, but nothing ever sticks.


✅ You’re busy, but you’re ready to follow a clear plan.


✅ You want structure—not more guesswork or conflicting advice.


✅ You care about results, but even more about keeping them.


✅ You’re done chasing perfection—you just want something that works.

What’s in the Fat Loss System?

Week 1: Start With Structure, Not Perfection

Why most diets fail before they even start

How to track calories without obsessing

The mindset shift that makes results stick

Week 2: The Simple Meal Rule That Works

Use the Protein + Fiber + Volume formula to stay full

Build a 3-meal rotation that fits your life

Learn to eat until 80% full for easier fat loss

Week 3: Train Smart: Fat Loss Starts in the Legs

Why leg training is key to fat loss

Pick a training split that fits your schedule

Learn how to track your workouts and get stronger

Week 4: Track Progress Like a Pro

What to measure weekly (and why it matters)

How to track steps the right way

Stop relying on feelings—start following patterns

Week 5: Beat the Boredom, Stay the Course

Why boredom means your plan is working

Double down on simple meals and structure

Use food volume hacks to stay satisfied

Week 6: Walk More, Burn More—Without the Gym

Why walking is your most underrated fat loss tool

Easy ways to hit 8k–12k steps daily

Reduce hunger, stress, and fatigue—just by walking

Week 7: Reset Every Sunday—And Win the Week

Use a 90-minute reset to plan food, training, and steps

Lock in your weekly structure in one sitting

Reduce friction by prepping before chaos hits

Week 8: Feeling Tired? It’s Time to Deload

Why fatigue isn’t failure—it’s feedback

How to deload without losing progress

Recover smarter so you can push harder next week

Week 9: Hunger Means You’re Close

What increased hunger actually means

Make a small calorie drop and time carbs around training

Repeat meals that keep you full and focused

Week 10: Beat Cravings Without White-Knuckling

Use buffers like diet soda and fiber to fight cravings

Add food volume before hunger hits

Clear your environment to reduce temptation

Week 11: This Is Where Most People Quit—You Won’t

The voice that wants you to coast—and how to silence it

Revisit your “why” and data to stay locked in

Find one area that’s slipped and tighten it up

Week 12: Finish Like It Matters

Why this is the most dangerous week (and how to win it)

Keep food mechanical and structure rock solid

Take final photos, measurements, and reflect

Bonus Week 13: Keep What You Earned

Raise calories without rebounding

Keep the same structure—just fuel it better

Lock in the 3 habits that changed everything

Need More Help?

If you still have questions or are interested in 1-on-1 coaching…